Features Management in the media industry

Authors

  • M. О. Negizbayeva Казахский национальный университет имени аль-Фараби

Keywords:

media management, media structure, organizational functions,

Abstract

The article is about the specifics of management media organization, the structural features of media, the value of internal and external resources of the media, the role of management decisions in the creation of value-media product.

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Published

2016-02-08

Issue

Section

Связь с общественностью и PR