Communication strategy and technologies in mass-media

Authors

  • Кутпанбаева Ж. Al-Farabi Kazakh National University
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Keywords:

communication, manipulation, management, promotion.

Abstract

The article examines the impact of new media on the public con­ sciousness, all sorts of shapes and styles of expression, socialization and management, which allow to achieve better results in the impact on the public consciousness, as well as the manipulation of the mass conscious­ ness. The author also covers on aspects of modern communications revo­ lution and links it to the unprecedented the development of media and their pervasive influence on public life.

References

1 Interfax- Kazahstan.2009.30 oktyabrya.
2 Shanzhar N. Kommunikativnye praktiki: upravleny i antiupravlenie v tvorchestve dramatyrga // Sb. Statei Filosofskyi al’manakh. Sovremennost’: mir mnenii – Almaty, 2007, № 1.
3 Shanzhar N. Kommunikativnaya praktika «Paradoks lzheca» – sredstvo upravlenya i sostovleniya psihologicheskih por- tretov geroev // materialy mezhdunarodnoi nauchno-practicheskoi konferensii – Almaty, 2007, № 1.
4 Shanzhar N. Upravlenie – «novoe mchlenie» sovremennyi politologiheski aspect kommunikativnoi practiki // Kazahstan Spektor, 2007, № 3

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How to Cite

Ж., К. (2020). Communication strategy and technologies in mass-media. Herald of Journalism, 37(2), 548–553. Retrieved from https://bulletin-journalism.kaznu.kz/index.php/1-journal/article/view/1273