Inner PR – basis of corporate culture
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Keywords:
internal communication, team building, corporate events,Abstract
Corporate culture is one of the main components of the implementation of internal PR. This article discusses ways to building and maintaining a positive image of the company.References
1 Домбай К. Казахстанский PR без понтов или как поднять компанию без рекламы. – Алматы, 2009. – 66 с.
2 Горкина М., Мамонтов А., Манн И. PR на 100%. – М., 2005. – 101 с.
2 Горкина М., Мамонтов А., Манн И. PR на 100%. – М., 2005. – 101 с.
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How to Cite
Shyngyssova, N. T. (2016). Inner PR – basis of corporate culture. Herald of Journalism, 35(1). Retrieved from https://bulletin-journalism.kaznu.kz/index.php/1-journal/article/view/80
