The role of marketing in the promotion of national culture

Authors

  • A. Saduakasov Al-Farabi Kazakh National University
  • Sh. Nurzhanova Al-Farabi Kazakh National University
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Abstract

This article focuses on the promotion of Kazakh national culture through marketing. With the help of marketing is necessary to promote foreign tourists Kazakh handicrafts and jewelry.
Key words: art, marketing, communication, traveler.

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How to Cite

Saduakasov, A., & Nurzhanova, S. (2018). The role of marketing in the promotion of national culture. Herald of Journalism, 42(4), 114–118. Retrieved from https://bulletin-journalism.kaznu.kz/index.php/1-journal/article/view/966